Founded in 2007, LAB BINÆR designs, plans and implements bespoke multimedia experiences at the intersection of art, design and technology.
»From small scale artefacts to immersive spaces, we enable audiences to experience diverse content in new ways. We believe there is a suitable medium for every message and every context – one that reaches the intended audience.«
Workshop
Experimentation as a method
We believe that genuinely new ideas can only emerge through experimentation. Applying established rules reproduces what already exists; experimentation opens up new paths. That is why prototyping is an integral part of our process.
Meeting
Content before technology
Every project begins with its content, audience and context. We select and develop technology to serve the idea – never as an end in itself. That is why we support our clients with:
Studio
From first question to final result
We work iteratively and user-centred across all project stages. By connecting creative development, technical planning and implementation from the outset, we make even large-scale, multidisciplinary projects feasible, predictable and reliably plannable.
Office
Individual, yet reliable
A small, agile core team ensures creative freedom, direct communication and short decision-making processes. When required, we expand through a trusted network of specialists. The result is bespoke, surprising and never off the shelf – while remaining structured, feasible and dependable across a wide range of scales and contexts:
Dipl. Designer (Multimedia)
Creative and Managing Director
Human-Computer Interaction Designer M.A.
Interaction Designer B.Sc.
Mediengestalter Digital
Prototyping